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The rise of gothic taste

The rise of gothic taste

Focus On Food & Beverage

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Activated charcoal, squid ink and black sesame are the newest foods to become superfood sensations thanks to the success of black-colored food, especially on social...

  • Key Insights

  • What’s inside

  • After the colorful unicorn trend and the green wave, we are now trying to reconnect to the earth in a different way
  • Activated charcoal, squid ink and black sesame are the newest foods to become superfood sensations
  • Instagrammability is not only taken into consideration, but it is one of the most important drivers in today’s design thinking
  • 2 curated trends pertaining to the Food&Beverage industry that have gained traction and point to specific consumer attitudes and expectation
  • Significant key insights from the analysis of each trend
  • Data, timelines, graphs and charts pertaining to target analysis, cross-industry relevance geographic localization
  • 4 + Examples of innovative brand ideas addressing the topics identified

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