10K+
Creative profiles observed
12
Special Focus reports
4
EU macro-regions
9
CCI sectors mapped

The Project

An engine to reshape
European CCI policy

Ekip โ€” European Knowledge and Innovation Platform โ€” is a Horizon Europe initiative designed to transform how policy is made for Cultural and Creative Industries. It connects practitioners, researchers, and policymakers to co-create evidence-based recommendations grounded in the real needs of Europe's creative sector.

Nextatlas joined the ekip consortium as the intelligence layer: building and running a live social media observatory dedicated to the European CCI community. Our role was to ensure that the voices of thousands of creators, designers, architects, publishers, and cultural workers actually shaped the policy agenda.

Each cycle, Nextatlas findings fed dedicated workshops, called Policy Corners, where practitioners and policymakers debated the insights and turned them into concrete recommendations.

Nextatlas at ekip Policy Corner workshop

Our Contribution

The CCI Social Media Observatory

10,000+ European creative professionals monitored across Instagram, YouTube, X, Reddit, and Behance โ€” combining AI trend detection with human editorial intelligence.

01
๐Ÿ”

Community Detection

10K+ CCI professionals, 4 EU regions, 9 sectors.

02
๐Ÿง 

AI-Powered Listening

Semantic intelligence powered by advanced NLP on millions of posts.

03
๐Ÿ“ก

Weak Signal Detection

Trends spotted months before going mainstream.

04
๐Ÿ—บ๏ธ

Regional Intelligence

North, West, Central & East, South Europe deep dive.

05
๐Ÿ’ฌ

Sentiment Analysis

Not just what creatives say, but how they feel about it.

06
๐Ÿ”—

Trend Correlation

Every report paired with a long-term Nextatlas trend.

Example outputยทSpecial Focus #8

Fashion Transition:
Eco-design for Circularity

One of twelve observatory reports produced for ekip. It analyses how European creatives discuss sustainable fashion, across four thematic clusters, mapped by region and sentiment.

Watch the presentation of our Social Media Observatory findings for the Fashion Transition policy area, presented at the ekip Policy Corner in March 2025.

Download

The Special Focus report

A complete intelligence document: community analysis, thematic clusters, regional maps, sentiment data, and a correlated long-term consumer trend.

Special Focus #8 โ€” Fashion Transition cover
Cluster A โ€” Key Themes
Cluster C โ€” Regional Distribution
Nextatlas Trend โ€” The Enoughness Era
Special Focus #8March 202537 slides

Fashion Transition:
Eco-design for Circularity

Observatory report on how Europe's creative community discusses eco-design, circular production, supply chain transparency, and digital sustainability tools.

Cluster A: Circularity & Sustainable Processes
Cluster B: Supply Chain Transparency
Cluster C: Consumer Education
Cluster D: Digitalisation & Data Impact
Trend: The Enoughness Era
โ†“ ย Download Full Report (PDF)

How it works

From community signals to policy innovation

01
Monitor

Observatory Pulse

Continuous monitoring of 10K+ CCI professionals across five platforms, extracting conversations per policy area.

02
Analyse

Cluster Analysis

AI groups discussions into thematic clusters โ€” measuring sentiment, regional relevance, and sector engagement.

03
Report

Special Focus Report

A deep-dive intelligence report correlating CCI community signals with long-term Nextatlas foresight trends.

04
Co-design

Policy Corner

Reports feed co-design workshops where creative practitioners and EU policymakers turn evidence into recommendations.

05
Output

Policy Innovation

The output: new frameworks, priorities, and instruments for European CCI policy โ€” grounded in the real voice of the creative community.

Scope of the Observatory

All ekip policy areas we mapped

A dedicated observatory report for each ekip policy area: a deep listen into how European creatives engage with specific systemic challenges.

๐Ÿค–
AI & Cultural Creative Industries

Generative tools, copyright, new creative expressions, and ethics of automation.

๐ŸŒฟ
New European Bauhaus

CCIs enabling green transition through design, architecture, and sustainable aesthetics.

๐Ÿฅฝ
Immersive Media

VR, AR, and mixed reality reshaping cultural production and audience experience.

๐Ÿบ
Crafts-led Innovation

Traditional craft knowledge as a driver of sustainable and frugal innovation.

๐ŸŽต
Music Platformisation

Streaming economics, artist revenues, and the restructuring of the music industry.

๐ŸŽฎ
Inclusivity in Gaming

Diversity, representation, and accessibility in Europe's video game industry.

๐ŸŽญ
Cross-Innovation: Performing Arts

Theatre, dance, and live arts as catalysts for cross-sector innovation.

๐Ÿ‘—
Fashion Transition

Eco-design, circularity, digital product passports, and sustainable consumption.

๐Ÿ›๏ธ
Cultural Heritage & Open Innovation

Heritage institutions as innovation hubs within creative ecosystems.

๐Ÿ’ถ
New funding models for creativity and innovation

New funding architectures, blended finance models, and investment frameworks.

๐Ÿ”ฌ
Reimagining deep-tech

How creative practitioners unlock the human potential of frontier technologies.

๐Ÿ—๏ธ
Spaces, structures and ecosystems

How EU innovation policy can better support CCIs.

Work with us

Need an intelligence layer for your public project?

Nextatlas has proven that social listening, trend foresight, and community intelligence can meaningfully inform European policy. Whether you're running an EU-funded project, a sectoral observatory, or a public research initiative, we can build the intelligence infrastructure you need.

EU projects ยท Sectoral observatories ยท Policy research
Want to see tomorrow? Letโ€™s talk!

Follow us on

iCoolhunt S.p.A.info@nextatlas.com
Italy
Torino - Via Stampatori 4, 10122(Operational headquarter)+39 011/0864065

VAT number and registration number at the Registro delle Imprese di Cagliari: 03428550929 paid share capital โ‚ฌ 167.740,00 โ€” ยฉ 2024 iCoolhunt SpA.