We combine the capabilities of big data analysis with expert interpretation to translate emerging consumer behaviours into reliable market research and trend foresight.
Discover how we go from identifying our observation pool to confident trend prediction with reliable accuracy
Nextatlas crawls through millions of social web posts from Twitter, Instagram, Reddit, etc. related to trend/style/innovation in order to discover potential new industry-speciﬁc early adopters.
Users connected to certiﬁed early adopters are added to the potential source pool and filtered (removing spam and sponsor heavy posts, excessive follower counts, etc) to ensure relevance, quality, and authenticity.
Content published by profiles in the source pool are collected and analyzed by the Nextatlas AI to extract data relevant to industry & consumer trends.
We translate weak signals in consumer conversation to predict emerging trends and actionable insights that help you find the next big thing.
Accuracy of prediction
New post / week
of historic data
Bring insight to data interpretation with unique cognitive frameworks and text analysis
Identify the first movers across channels to find trailblazing voices
Anticipate of big market shifts through weak signal spotting
Validate and categorize phenomena for resonant trend analysis
AI-driven Trend Reseach Platform
Custom focused analysis and solutions
We only use publicly accessible social media content and do not use or sell private personal data in any of our analysis. All data collection and analysis is done in accordance with GDPR standards and best practices.