Hot Honey
The 'hot honey' trend is heating up like never before
The food industry doesn't wait.
Flavors go viral overnight. Behaviors shift by the hour. Reports arrive too late.
TasteOS gives you foresight at the speed of culture.
Each engine is a specialized AI powerhouse. Together, they form a comprehensive intelligence network that provides deep insight into the food industry's future direction.
360° cultural radar that spots emerging trends across industries before they cross into food. Your early warning system for the next big thing.
Direct pipeline to the world's most innovative chefs. Discover tomorrow's ingredients and techniques straight from culinary masterminds.
Real-time menu intelligence that tracks how trends translate into actual restaurant offerings. See the future of dining, today.
AI agents that transform insights into instant creative strategies. From trend to execution in seconds, not months.
Consumer tribe decoder that reveals the hidden motivations driving food choices. Know your customers better than they know themselves.
Real-time gastronomy intelligence that monitors culinary innovations and restaurant trends across global markets.
Since 2014, we've known that trends don't emerge in sales dashboards; they spark in niche communities, on platform fringes, whispered by tastemakers. We listen to 300,000+ innovators and early adopters, and surface weak signals that matter before they hit mainstream radar.
Our platform is an ecosystem of experts and tech, rooted in food culture across retail, R&D, hospitality, and communication. We're one partner with profoundly deep domain knowledge, not a one‑size‑fits‑all generalist.
Generic is forgettable. ChefAtlas and NextAudience delve into the motivations and values of your segments—chefs in Italy, food professionals in the UK, vegan Dads, Gen Z wellness seekers, you name it—so your innovation lands with meaning.
You need both the tech and the taxonomy to respond to the food market right now. With Generate Suite, Gastronomy Radar, NextMenu, and NextVentures, you get an end-to-end full-stack innovation operating system to bring you from signal to strategy to shelf.
While others wait for trends to appear in mainstream reports, we identify them years in advance. Here's proof of our predictive power—all trends validated as mainstream by March 2025.
The 'hot honey' trend is heating up like never before
An emerging substitute for olive oil, adopted as cooking condiment and in packaged products
Rise of 'mocktails' points to potential in the non-alcoholic cocktail sector
Increasingly showing up in powders and mushroom 'coffees' marketed to help focus
As people turn to supplements for mental health, magnesium is becoming more popular
Gaining popularity due to its unique nutty taste and versatility in sweet and savory dishes
Interest in psilocybin has grown due to its potential to treat depression, PTSD, and increase mental performance
Korean cuisine, with its loud colours and textures, is emerging as a new favorite
Microdosing psychedelics - consuming small doses throughout the day - is growing in popularity
The so-called Basque Cheesecake has slipped into mainstream food culture
Charcuterie is having a renaissance as the kind of experiential meal that today's consumers are yearning for
Over the last two years, izakayas, the Japanese gastropubs, have begun to flourish outside Japan
Sign up to receive our weekly newsletter:from trends to consumer insights, reports and can't-miss events.
VAT number and registration number at the Registro delle Imprese di Cagliari: 03428550929 paid share capital € 167.740,00 — © 2024 iCoolhunt SpA.