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Travel & Mobility

Travel & Mobility

Second Quarter 2020

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In the midst of the global pandemic scare, the nature of travel and the status of mobility are being questioned after decades of being an obvious condition and possibility for a big chunk of the world’s population. What will come next? Will the role of personal safety change dramatically? 

  • Key Insights

  • What’s inside

  • VR for the travel industry will impact the perception of real spaces 
  • Our perception of seasonality has become blurred: seasons are now perceived as a sensorial experience and are being artificially reproduced
  • Creatively blending job responsibilities with personal serenity
  • 3 curated trends pertaining to the Travel & Mobility industry that have gained traction and point to specific consumer attitudes and expectation.
  • Significant key insights from the analysis of each trend
  • Data, timelines, graphs and charts pertaining to target analysis, cross-industry relevance geographic localization
  • 4 relevant micro-influencers whose interests revolve around the defining traits emerged from data and exemplify relevantly related lifestyles
  • 6 Examples of innovative brand ideas addressing the topics identified

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