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Food & Beverage

Food & Beverage

Second Quarter 2020

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The exercise of reimagining, recycling and repurposing is now embedded in the food industry, pushing people to rethink consumption habits, production cycles, manufacturing processes, waste management, and so on.

  • Key Insights

  • What’s inside

  • The compulsive use of words starting with the “re-” prefix can be seen as a re-flection of today’s economy and future trends
  • As both health and environmental concerns rise, even the most common and earliest condiments of our diets are being re-evaluated
  • Amid current food crisis, consumers and producers are being pushed to rethink consumptions habits and production cycles
  • 3 curated trends pertaining to the Food & Beverage industry that have gained traction and point to specific consumer attitudes and expectation.
  • Significant key insights from the analysis of each trend
  • Data, timelines, graphs and charts pertaining to target analysis, cross-industry relevance geographic localization
  • 4 relevant micro-influencers whose interests revolve around the defining traits emerged from data and exemplify relevantly related lifestyles
  • 6 Examples of innovative brand ideas addressing the topics identified

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